(October 17, 2021) Original
(May 1, 2022) New Trailer (#2) — New Posters (#2-#3)
(June 19, 2022) New Poster (#4)
February 4, 2022
From IMDb: “After being abducted by a child killer and locked in a soundproof basement, a 13-year-old boy starts receiving calls on a disconnected phone from the killer’s previous victims.”
Poster Rating: C- / B / C / C+
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Review: (#1) The strangest part of this design is the employment of corrective lenses over top of the mask that looks like it was stolen right from The Purge. Probably not the theme they were going for, but it has a eye-rolling connection with that Ethan Hawke-starrer.
(#2) The Setting and edge affectations hurt the design more than anything, but the shadows are a perfect narrative design element and the almost face-like grooves in the wall add something as well. (#3) Filling your images with related, but poorly-arranged elements doesn’t make for a solid design and there’s little about this that would be intriguing.
(#4) It’s interesting that in a sea of similar posters, one of the better ones isn’t in English? It’s still not grand, but it’s better than most of the prior efforts.
Trailer Rating: B+ / B+
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Review: (#1) It takes great skill to make an interesting concept look a bit tame, but this trailer succeeds at that. We’re given too much information and not enough emotional investment.
(#2) There’s enough of a time gap between when the first trailer was released and this one (almost 7 months) that it might be easy to believe they didn’t change much. And they really didn’t, but scaling back a bit and not giving away elements of a potential ending help bolster the film’s approachability, but de-emphasizing the phone elements adds a bit of confusion.