(July 3, 2016) Original
July 8, 2016
No synopsis available.
Poster Rating: C- / C / C+ (2) / D (2) / C / B / C+ (4) / C (10) / B- (3)
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Review: (#1) The backdrop looks fake compared to the characters carefully posed on its surface. (#2) We get a better idea of the backdrop for the film, but the V-shaped cast pose doesn’t fit well. (#3-#4) Two teams with different backgrounds crumbling behind them. These have nice symbolism, but with unnecessarily glossy backdrops.
(#5-#6) Girls vs. boys in this paired set of posters that are hardly impressive and are particularly bland. (#7) The “ice” city is a neat effect, but the van acting like a projectile is sloppy. (#8) Suggesting that this is the mastermind behind an effort to destroy the city, this design is just stylish enough to be compelling, though not interesting enough to be terrific.
(#9-#12) Blending the overused “cold” theme with a chess theme might fit the film’s premise, but it lacks distinctiveness. (#13-#22) These ten character posters have background/foreground settings that vary slightly between designs, but not enough to be clever. The characters fit, but only barely. (#23-#25) These three character posters are stylistically distinctive from the others, though the snowy thematics are a bit overused and the backgrounds just look a little too fake.
Trailer Rating: C
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Review: The trailer has to hit the plot line heavily and then focus on showcasing the stars, but in doing so, it’s failed to give the audience sufficient interest in seeing the sequel unless they’ve already been invested in its predecessor.