Page Revisions:

(September 3, 2017) Original
(June 24, 2018) New Trailer (#2) / New Poster (#2) / New Release Date (changed from 3/2/18)
(August 12, 2018) New Poster (#3)

Release Date:

August 17, 2018

Synopsis:

From IMDb: “A story of survival set 20,000 years ago during the last Ice Age.”

Poster Rating: C / C+ / D

SEE ALL POSTERS BELOW
Review: (#1) Modestly primal, but also cheaply designed. It has some interesting textures and the colors are fitting, but the flame aesthetic is trite and overused.

(#2) A slightly more visually interesting, but still bland poster design with mediocre symbolism and an utter attempt to make the film seem far more important than it is.

(#3) IMAX movie posters are, for some strange reason, duller than normal posters and this is exemplary of that weakness.

Trailer Rating: C+ / C-

SEE ALL TRAILERS BELOW
Review: (#1) The trailer suggests that the relationship between the young native and the wolf is somehow pivotal to human civilization, but the trailer’s story and imagery suggests instead a film that is more interested in the bonding adventure than some overarching commentary.

(#2) There was a visual flair to the first trailer that made it look a bit like a prehistoric tale similar to 300 even if a vapid one. This trailer only accentuates the worst elements of that full trailer and lays bear just how uninspiring and unnecessary this film looks to be.

Oscar Prospects:

None.

Trailer #1

Trailer #2

Posters

Poster #1Poster #2Poster #3