Category: Monthly Previews

2021 Blockbuster Season Box Office Preview: August

Here we look at the upcoming month’s offerings.

August 6, 2021

The Suicide Squad

Premise: From IMDb: “Supervillains Harley Quinn, Bloodsport, Peacemaker and a collection of nutty cons at Belle Reve prison join the super-secret, super-shady Task Force X as they are dropped off at the remote, enemy-infused island of Corto Maltese.”
Box Office Prospects: $250 M
Expectations: Uncertain. The first Suicide Squad made over $325 million, but the Harley Quinn-focused Birds of Prey made $85 million thanks to the rise of the pandemic. The pandemic is still in play, so it might not be able to come close to the original, but we shall see.
Oscar Prospects: Uncertain. The first film was nominated for, and won, an Oscar for Best Makeup & Haristyling. Lightning isn’t likely to strike twice, but we will see.
Cinema Sight Preview: See my preview of this title here.

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2021 Spring Season Box Office Wrap-Up: February

Below is a wrap-up of the predictions I made several months ago, an exploration of what succeeded and what failed, and how I observe things to have gone.

February 12, 2021

Judas and the Black Messiah

Oscar Prospects: What I said: “Uncertain. With February being the last month to release movies for Oscar consideration this year, due to the pandemic, a lot of major contenders are finally making their way to cinemas. This one had some early buzz, but that buzz hasn’t really gone anywhere of late.”
Oscar Results: Winner. Not only did the film manage to break out in a strong way when Oscar nominations were announced, its two starts scored nominations with Daniel Kaluuya winning as expected while the original song “Fight for You” surprised with a victory.
Box Office Prospects: $12 M
Box Office Expectations: What I Said: “Uncertain. This would be the kind of film that might turn out to be a sleeper hit at the early February box office, but the pandemic is still going and its chances are probably minimized because of the simultaneous streaming release that Warner Bros. is forcing on them.”
Box Office Results: $5.5 M
Thoughts: [Unexceptional] What should have been a better performer in a non-pandemic box office performed adequately given the constraints of cinema at the time.

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2021 Blockbuster Season Box Office Preview: July

Here we look at the upcoming month’s offerings.

July 2, 2021

The Boss Baby: Family Business

Premise: From IMDb: “The Templeton brothers have become adults and drifted away from each other, but a new boss baby with a cutting-edge approach is about to bring them together again – and inspire a new family business.”
Box Office Prospects: $140 M
Expectations: Good. The first film was a surprising success, so a sequel was put into the works. Now, it’s out and it will show us just how well the post-pandemic box office is working. I’ve taken that into consideration and lowered my estimate to try and get closer to expected numbers.
Oscar Prospects: None.
Cinema Sight Preview: See my preview of this title here.

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2021 Spring Season Box Office Wrap-Up: January

Below is a wrap-up of the predictions I made several months ago, an exploration of what succeeded and what failed, and how I observe things to have gone.

January 22, 2021

The Marksman

Oscar Prospects: What I said: “None.”
Oscar Results: Still None.
Box Office Prospects: $20 M
Box Office Expectations: What I Said: “Uncertain. The pandemic still controls the box office and the subject matter might not be enough to pull hardcore Liam Neeson fans to the theater.”
Box Office Results: $15.6 M
Thoughts: [Unexceptional] The pandemic was still at its height during the ill-advised release of this film and even compared to other pandemic-era releases, this is rather unexciting, though right on target for expectations.

2021 Blockbuster Season Box Office Preview: June

Here we look at the upcoming month’s offerings.

June 4, 2021

The Conjuring: The Devil Made Me Do It

Premise: From IMDb: “A chilling story of terror, murder and unknown evil that shocked even experienced real-life paranormal investigators Ed and Lorraine Warren. One of the most sensational cases from their files, it starts with a fight for the soul of a young boy, then takes them beyond anything they’d ever seen before, to mark the first time in U.S. history that a murder suspect would claim demonic possession as a defense.”
Box Office Prospects: $50 M
Expectations: Good. The box office has yet to see a full return to its prior glory, especially for horror films. The Conjuring series is one of the more consistent performers, so we might see with this film whether audiences are ready to return yet.
Oscar Prospects: None.
Cinema Sight Preview: See my preview of this title here.

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2020 Oscar Season Box Office Wrap-Up: December

Below is a wrap-up of the predictions I made several months ago, an exploration of what succeeded and what failed, and how I observe things to have gone.

December 4, 2020

All My Life

Oscar Prospects: What I said: “None.”
Oscar Results: None.
Box Office Prospects: $5 M
Box Office Expectations: What I Said: “Weak. The premise doesn’t sound like something holiday audiences will want to catch at the box office, but a weepy might find some small audience. It’s just not certain.”
Box Office Results: $0.914 M
Thoughts: [Unexceptional] Even during a pandemic box office, this result makes it a clear dud.

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2021 Blockbuster Season Box Office Preview: May

Here we look at the upcoming month’s offerings.

May 7, 2021

Wrath of Man

Premise: From IMDb: “The plot follows H, a cold and mysterious character working at a cash truck company responsible for moving hundreds of millions of dollars around Los Angeles each week.”
Box Office Prospects: $10 M
Expectations: Weak. Even when there isn’t a pandemic going, Jason Statham films don’t do terribly well. I expect even worse during a pandemic.
Oscar Prospects: None.
Cinema Sight Preview: See my preview of this title here.

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2021 Blockbuster Season Box Office Preview: Introduction

With the success of Godzilla vs. Kong, Hollywood seems ready to pull the trigger on a roll-out to theaters. While the summer season typically begins in May, it looks like late June/early July might be the primary re-launch spot with two huge franchise efforts releasing, the latest Fast & Furious film as well as Disney’s return to the Marvel Cinematic Universe with Black Widow.

To introduce you to the upcoming films, there will be two preview articles every month and this introduction every four months. The Season Preview article will focus on one of three seasons Spring Season (January through April), Blockbuster Season (May through August) and Oscar Season (September through December). In these introductory articles, I will give you the current release schedule for the specified season, which may change as the release dates get closer.




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2020 Box Office Wrap-Up: November

Below is a wrap-up of the predictions I made several months ago, an exploration of what succeeded and what failed, and how I observe things to have gone.

November 6, 2020

Let Him Go

Oscar Prospects: What I said: “None.”
Oscar Results: Not Nominated.
Box Office Prospects: $15 M
Box Office Expectations: What I Said: “Uncertain. It’s got a familiar lead and will play well in the midwest, so it could perform well where theaters are most likely to be open.”
Box Office Results: $9.4 M
Thoughts: [Unexceptional] For a pandemic release, these numbers aren’t bad even though it would be well below what would normally be expected.

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2021 Spring Season Box Office Preview: April

Here we look at the upcoming month’s offerings.

April 2, 2021

The Unholy

Premise: From IMDb: “A hearing-impaired girl is visited by the Virgin Mary and can suddenly hear, speak, and heal the sick. As people flock to witness her miracles, terrifying events unfold. Are they the work of the Virgin Mary or something much more sinister?”
Box Office Prospects: $40 M
Expectations: Uncertain. Some theaters are starting to re-open in California and New York, but even in areas of the country where they previously opened, box office hasn’t re-energized yet. This isn’t the kind of film you go see in a pandemic, though, so it probably won’t do too well.
Oscar Prospects: None.
Cinema Sight Preview: See my preview of this title here.

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2021 Oscar Season Box Office Preview Wrap-Up: October

Below is a wrap-up of the predictions I made several months ago, an exploration of what succeeded and what failed, and how I observe things to have gone.

October 2, 2020

A Call to Spy

Oscar Prospects: What I said: “Uncertain. Some elements of the film feel like they might be Oscar caliber, but with very little forward press, it might be a mirage.”
Oscar Results: Now None. The film never elicited excitement and was quickly forgotten.
Box Office Prospects: $1 M
Box Office Expectations: What I Said: “Weak. The film doesn’t sound like something audiences will rush out to see.”
Box Office Results: $0.159 M
Thoughts: [Minor Flop] Even for an indie film released in the midst of a pandemic, these numbers aren’t great.

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2021 Spring Season Box Office Preview: March

Here we look at the upcoming month’s offerings.

March 5, 2021

Boogie

Premise: From IMDb: “Set in contemporary New York City and follows a Chinese-American basketball phenom who struggles to balance the expectations of his immigrant family with his own dreams of becoming a player for the NBA.”
Box Office Prospects: $5 M
Expectations: Uncertain. The pandemic box office is still in full swing and as last week’s weak debut for Judas and the Black Messiah showed, films with minority characters, especially in hard-hit (pandemic) populations, aren’t willing to risk their safety for a movie.
Oscar Prospects: None.
Cinema Sight Preview: See my preview of this title here.

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2021 Oscar Season Box Office Preview Wrap-Up: September

Below is a wrap-up of the predictions I made several months ago, an exploration of what succeeded and what failed, and how I observe things to have gone.

September 4, 2020

Bill & Ted Face the Music (Limited)

Oscar Prospects: What I said: “None.”
Oscar Results: Still None.
Box Office Prospects: $2 M
Box Office Expectations: What I Said: “Weak. Since it’s opening online simultaneously with its limited run, it’s not likely to pull in many dollars.”
Box Office Results: $3.4 M
Thoughts: [Unexceptional] Released Aug. 23, 2020. While some films show a pent-up demand by being box office hits, some films show that no one really wanted them, which is why these numbers, even in light of the pandemic, are so bad.

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2021 Spring Season Box Office Preview: February

Here we look at the upcoming month’s offerings.

February 12, 2021

Judas and the Black Messiah

Premise: From IMDb: “The story of Fred Hampton, Chairman of the Illinois Black Panther Party, and his fateful betrayal by FBI informant William O’Neal.”
Box Office Prospects: $12 M
Expectations: Uncertain. This would be the kind of film that might turn out to be a sleeper hit at the early February box office, but the pandemic is still going and its chances are probably minimized because of the simultaneous streaming release that Warner Bros. is forcing on them.
Oscar Prospects: Uncertain. With February being the last month to release movies for Oscar consideration this year, due to the pandemic, a lot of major contenders are finally making their way to cinemas. This one had some early buzz, but that buzz hasn’t really gone anywhere of late.
Cinema Sight Preview: See my preview of this title here.

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2020 Blockbuster Season Box Office Preview Wrap-Up: August

Below is a wrap-up of the predictions I made several months ago, an exploration of what succeeded and what failed, and how I observe things to have gone.

August 7, 2020

The Broken Hearts Gallery

Oscar Prospects: What I said: “None.”
Oscar Results: Still None.
Box Office Prospects: $1 M
Box Office Expectations: What I Said: “Uncertain. If I say anything but “Uncertain,” I would be blowing smoke. Anyway, this film says it’s going wide, but I don’t believe that. This is a classic platform release, but I suspect with the pandemic, it won’t go much of anywhere.”
Box Office Results: $4.1 M
Thoughts: [Unexceptional] Did not release until Sep. 11, 2020, but was not covered in our September preview. The box office tally, being for a weekend very early in the mid-pandemic release schema, is decent, though unexceptional.

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