(January 3, 2016) Original
January 29, 2016
From IMDb: “The Coast Guard makes a daring rescue attempt off the coast of Cape Cod after a pair of oil tankers are destroyed during a blizzard in 1952.”
Poster Rating: C+ / C
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Review: (#1) With the ship split in half and the second half a distant visual element of the poster, you have a design that speaks more to the film’s premise than (#2) which tries to make this seem like it’s a disaster film in the making rather than a rescue drama.
Trailer Rating: B / C+
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Review: (#1) The longer trailer is more developed and gives the audience a character to root for and sets the film up as a potentially tragic story, which will better appeal to audiences wanting dramatic elements. (#2) This shorter trailer acts more like a rescue drama that’s jam-packed with action, but incredibly limited in its human elements. That doesn’t make it seem more interesting.
You don’t release an effects-laden drama so early in the year if you think you’ll be an Oscar competitor.