(March 31, 2019) Original
(June 9, 2019) New Trailer (#2)
(August 4, 2019) New Posters (#4-#5)
August 9, 2019
From IMDb: “A group of teens face their fears in order to save their lives.”
Poster Rating: C+ / C / C+ / C / C+
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Review: (#1) The interesting decision to use negative space to draw one’s attention is a common practice in design and while it can sometimes work (as in this image), it still leaves the impression of why not give more information. Here, the off-kilter positioning helps create tension, though not as effectively as it should. (#2) If you find the thought of a scary creature bursting out of your cheek disturbing, this poster should work for you. The overabundance of pink is distracting. (#3) More interesting use of negative space here with the entire floor providing focal strength to the image at the top of the design. the red-hued aesthetic doesn’t work as well as it should.
(#4) A bit creepy, but hardly scary and definitely not compelling. (#5) What might this film’s poster have looked like were it released in the glory days of 80s schlock horror? This. And that’s what gives it any measure of success.
Trailer Rating: C+ / B
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Review: (#1) The trailer tries very hard to make these situations scary, but the atmosphere and editing don’t quite heighten interest in the viewer.
(#2) Now that we get to see more details of the film’s plot, the premise makes the concepts a lot scarier than the vignettes suggested by the prior trailer.